Cookie Policy
Champion Cookie Policy
Last Updated: April 2025
This Cookie Policy explains how we use cookies and similar technologies on our website (the “Site”). By continuing to use our Site, or by consenting via our cookie banner, you agree to the use of cookies as outlined in this policy, unless you withdraw or modify your consent.
What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. They help enhance your browsing experience, enable essential functionality, and assist us in improving our services through data insights.
Cookies can be either:
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First-party cookies – set by our website directly, or
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Third-party cookies – set by other providers whose services we use.
Types of Cookies We Use
We use a combination of the following categories of cookies on our Site:
Essential Cookies
These cookies are strictly necessary for the functioning of our website. They:
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Enable secure logins, cart operations, and checkouts.
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Ensure compliance with privacy and security laws (e.g. GDPR Compliance).
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Cannot be turned off through our cookie preference tool, but can be disabled in your browser (not recommended as it may break key site functions).
Performance and Analytics Cookies
These cookies help us analyse and understand how users interact with the Site. They:
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Track metrics like session duration, page views, and click paths.
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Allow us to improve content, UX, and site performance.
Examples include:
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Google Analytics & YouTube
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Pinterest Analytics
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Reviews.io
All data is aggregated and anonymised where possible. These cookies are only used when you give your consent.
Functionality Cookies
These cookies allow the Site to remember choices you make (e.g., language, region, or cart items) to provide personalised features. They:
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Help optimise your shopping experience.
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Are used by apps such as:
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NotifyMe
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Klarna
-
Shop App
These cookies may be set by us or by third-party providers and can be disabled via your preferences.
Marketing and Advertising Cookies
These cookies are used to:
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Deliver personalised advertising based on your interests.
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Limit the number of times an ad is shown.
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Measure the effectiveness of marketing campaigns.
Examples of services that set these cookies include:
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TikTok
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Meta (Facebook & Instagram)
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Klaviyo (email and SMS marketing)
These cookies are only activated with your consent.
Third-Party Cookies
We integrate several third-party apps on our Site which may set cookies to support performance, tracking, and affiliate services. These cookies are managed by those providers and are subject to their privacy policies.
Examples include:
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Simple Affiliate
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Free Gift Upsell
Shopify Cookies
Our Site is powered by Shopify, which uses a wide range of cookies to support its ecommerce infrastructure. These cookies are critical for store functionality, security, payments, and analytics.
Below is a comprehensive breakdown of Shopify cookies used on our Site, grouped by function:
Cookies Necessary for the Functioning of the Store
|
Name |
Description |
Duration |
|
_ab |
Admin bar control |
1 year |
|
_checkout_queue_token |
Used during checkout queue |
1 year |
|
_cmp_a |
GDPR privacy management |
1 day |
|
_secure_account_session_id |
Tracks new customer sessions |
30 days |
|
_shopify_essential |
Session and checkout tracking |
1 year |
|
cart |
Stores cart info |
2 weeks |
|
checkout |
Supports checkout |
21 days |
|
secure_customer_sig |
Session identification |
1 year |
|
... (and many more — full list maintainedinternally) |
|
|
For a full and current list, see Shopify's Cookie Documentation.
Reporting and Analytics
|
Name |
Description |
Duration |
|
_landing_page |
Captures landing page data |
2 weeks |
|
_orig_referrer |
Identifies referral source |
2 weeks |
|
_shopify_ga |
Google Analytics parameters |
Session |
|
checkout_one_experiment |
Tracks A/B checkout tests |
Session |
|
shop_analytics |
Buyer analytics data |
1 year |
Managing Your Cookies
You have full control over your cookie settings:
1. Via Our Cookie Banner
When you first visit our Site, you will see a cookie banner:
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You can choose to accept all, reject all, or customise your preferences.
2. Via Browser Settings
You can also:
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Block or delete cookies via your browser settings.
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Set preferences for specific types of cookies.
Be aware that disabling certain cookies may affect your ability to use parts of the Site, including logging in or checking out.
Legal Basis for Processing Cookies
In accordance with the UK GDPR and Privacy and Electronic Communications Regulations (PECR):
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Essential cookies are processed under legitimate interest.
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All other cookies (performance, marketing, etc.) require your explicit consent, which we collect through the cookie banner.
You may withdraw or change your consent at any time.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect:
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New cookie providers or technologies.
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Legal or regulatory changes.
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Improvements to our services.
All updates will be reflected on this page, with the date of the last update clearly stated.
Contact Us
If you have any questions, or you wish to exercise your data rights relating to cookies, please contact us:
Email: hello@championequestrian.com
